Jill Merriam Key Hyundai Blog

Exactly How a Car Dealer Values Your Trade in Vehicle

May 10, 2012

So you bring in your car to Key Hyundai – or really any dealership – as a potential trade to knock the purchase price lower on your nicer, newer car. Want to know exactly what that car dealer is going to do with that trade? How he is going to value it? How he or she will come up with the magic price? It’s not rocket science guys, it’s really[...]

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Why Low Price Guarantee is a Bad Idea When Buying a Car

April 23, 2012

When car shopping for a new or used car at Key Hyundai in Milford, Fairfield Hyundai, Hartford or any car dealer in Connecticut (or anywhere at all), it is tempting to run to the nearest low price guarantee you hear advertised. I’m Jill Merriam, and if you are even thinking about buying a car with a Low Price Guarantee to get you in the door, stop and listen to what I[...]

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Blowing the Doors Off Customer Service

April 18, 2012
Blowing the Doors Off Customer Service

Customer service is expected for all industries, but I am committed to making it the be all and end all at Key Hyundai. I travel a lot for work, but recently had the chance for a little R&R with my husband and two gorgeous kids in Boston. A small snafu happened while we tried to juggle overtired kids and equally exhausted parents, is exactly the kind of customer service that[...]

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Connecticut Car Dealer Proves You Can Be Nice in Business

April 11, 2012
Connecticut Car Dealer Proves You Can Be Nice in Business

My whole life I’ve heard I was too nice for business, especially the car dealership business. But for over 10 years as the Dealer For The People at Key Hyundai, I have made it my mission to provide the very best automotive solutions to Connecticut car buyers, and do what I can to get people into nicer, newer cars they can afford to drive. By creating relationships with the community[...]

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CT Car Customers at Hyundai of Milford and Key Hyundai of Vernon

April 3, 2012

No Key Hyundai FTC customer complaints about buying a car at Hyundai of Milford and Key Hyundai of Vernon! Instead, this CT car dealer is committed to inventing a whole new way to celebrate a nicer, newer car purchase so you can experience the pride and satisfaction of this lifetime event. Okay. Let me explain. I was lucky enough to be at the right place at the right time and[...]

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Key Hyundai Vernon Customer Complaint Turns FTC Positively Positive

March 28, 2012

Key Hyundai of Manchester in Vernon faced scrutiny when the FTC noticed YouTube videos without necessary disclaimers. Despite the fact that Key Hyundai are solution providers getting hundreds of Connecticut car buyers into nicer newer cars, the FTC painted Key Hyundai with the broad “deceptive advertising” brush. William and Yvonne, Vernon Connecticut Key Hyundai customers know differently about Jill Merriam and Key Hyundai customer service. Bill was very vocal with[...]

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Key Hyundai Milford vs FTC video series planned

March 26, 2012

Key Hyundai Milford and Key Hyundai Vernon has faced national scrutiny by the FTC for neglected disclaimers in YouTube videos. Jill Merriam, owner of Key Hyundai of  Milford and Key Hyundai of Manchester, and one of the most honest, reputable automotive dealers in the business (says hundreds of customers, peers, vendors, employees,and automotive specialists), responds with a strategic, educational plan. The FTC claims car customers are not knowledgeable enough about negative equity,[...]

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Delivering My Key Hyundai FTC Complaints Message to CT Car Customers

March 15, 2012
Delivering My Key Hyundai FTC Complaints Message to CT Car Customers

A few months back, I was contacted by the FTC as one of a few car dealers nationwide cited for deceptive advertising: we did not having the appropriate disclaimer on two Key Hyundai YouTube videos that mirrored a now defunct tv campaign. They called it deceptive advertising, and without the disclaimer, they are absolutely right, and we were in 100% error and took immediate action to correct it. Took me[...]

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What You Need To Know When Trading in a Car

March 12, 2012
What You Need To Know When Trading in a Car

So you’re thinking about purchasing a nicer, newer car, and perhaps you have another you want to trade in. Maybe your trade is a junker, or maybe it’s in great shape but the payments are just too much, or maybe it’s a gas guzzler you simply can’t afford to drive any longer. Do you know how to get the very most for your trade? Are you aware of the options[...]

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Nicer, Newer News: The Car Factory Invoice

February 21, 2012
Nicer, Newer News: The Car Factory Invoice

You’re a car dealer? For real??? Answer me this, then: What’s the deal with factory invoice? Whether I’m at a kid’s birthday party or a dinner party, the first thing people ask when they find out I’m a Connecticut Hyundai car dealer is the same: what’s up with the factory invoice? People ask me time and time again all over Connecticut: what’s up with the factory invoice? Is it for[...]

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