Tracking Your Every Move

Ever wonder how those pop-up ads seem to be for exactly what you were searching for on-line? It’s a little  bit creepy, don’t you think?

When you spend some time browsing, clicking, or shopping on the web, whether looking for shoes or a brand new Hyundai or nice, reliable used car or backpack for your kid’s camp,  all of a sudden your Facebook feed or random ads all over the internet seem to be specifically directly at you! Is this the greatest marketing ever, or … is it just a little bit creepy?

Hi, it’s Jill Merriam, Dealer For The People at Key Hyundai, and it’s always been a little bit weird that the internet seems to be watching my every move. Here’s what I recently learned about retargeting, what it is, and how and why advertisers do it:

What do you think? Do you like targeted ads for exactly what you’re looking for? I’d love to hear what you think about this! Write me at jillcares@keycars.com and let me know your thoughts!

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