Jill Merriam Key Hyundai Blog

The secret to negotiating a car deal

December 17, 2018
The secret to negotiating a car deal

Transparent sales process is the current jargon dropped in the auto business world, but Jill Merriam, Dealer For The People at Key Hyundai in Connecticut has to admit, she thinks it’s a bit of hogwash. Here’s why.

Jill Merriam, Dealer For The People at Key Hyundai, knows full well the auto industry drops buzz words, but when she asked one of her top sales people what he does when in an intense negotiation with a customer, his answer made her confident in the reputation of Key Hyundai as the best new and used car dealership in Connecticut and why.

His answer was music to Jill’s ears, and will be music to yours as well.

Listen to this Nicer, Newer News video to discover the secret is to intense negotiations aka “transparent sales process” and how you can get to the bottom line fast:

Being honest is how we do business at Key Hyundai; always have, always will. Do you have any questions about “transparent sales process” or better yet, how you can find a car you’ll love to drive? Email us at wecare@keycars.com, or stop by and have an honest face-to-face talk with any of our solution providers!

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